Auflistung i-com Band 17 (2018) Heft 1 nach Schlagwort "Attractivity"
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- ZeitschriftenartikelCreation of a Short Version of the User Experience Questionnaire UEQ(i-com: Vol. 17, No. 1, 2018) Alberola, Catherine; Walter, Götz; Brau, HenningThis article focuses on the creation of a short version of the User Experience Questionnaire (UEQ). The goal is to reduce the number of 26 items significantly, allowing more efficient measurement of a product’s user experience (UX) while sustaining the high reliability and validity of the original questionnaire. The shortening will be based on a data set from a company in the home appliance industry which included 1534 participants. A reliable short version of the quantitative measuring instrument was developed using factor and reliability analyzes. This new version comprises only 11 items, has a high reliability and covers all dimensions of the original instrument. Correlations between the dimensions of the UX and various questions regarding user satisfaction indicate a high criterion validity of the UEQ short version. This new short version can help prevent participant fatigue during a test session when repeated application of the questionnaire is necessary to account for testing of multiple prototypes.