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How to design prizes – incentives in innovation contests
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2010
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Gesellschaft für Informatik e.V.
Zusammenfassung
This research paper focuses on the use of prizes in innovation contests as means to encourage participation and efforts in open innovation activities. Building on a systematic review of 69 innovation contests, we investigate differences in the design of prizes between innovation contests focusing on ideation and those with a development orientation. Results show a very heterogeneous picture, indicating a lack of target-oriented design of innovation contests and need for future research.