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Developing Intranet Strategy: An Interdisciplinary Building Block Model

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2015

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De Gruyter

Zusammenfassung

Intranets became the central platform for internal corporate communication, business processes and information technology in the last decade. This huge application scope leads to severe project traps: How can a corporate-wide, interdisciplinary intranet strategy be developed, established and maintained? This article shows the challenges and potential problems for the development of an intranet strategy. It introduces a building block model for intranet strategy. The model includes strategic dimensions as well as cultural aspects and project scope.

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Riemke-Gurzki, Thorsten (2015): Developing Intranet Strategy: An Interdisciplinary Building Block Model. i-com: Vol. 14, No. 1. Berlin: De Gruyter. PISSN: 2196-6826. pp. 97–99

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