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Gas station flash survey – A Method for interviewing drivers

dc.contributor.authorKern, Dagmar
dc.contributor.authorSchmidt, Albrecht
dc.contributor.editorThilo Paul-Stuevede_DE
dc.date.accessioned2017-11-22T14:51:26Z
dc.date.available2017-11-22T14:51:26Z
dc.date.issued2007
dc.description.abstractInterviews and questionnaires are very important techniques to acquire information from the potential user. Surveys are one tool to understand users’ needs which is in particular helpful in the early phases of user interface design processes. To get meaningful information interface designers typically determine the target user group for an application. Most commonly, when designing in-car interfaces, the car drivers are the prime target group. In this paper we suggest a method to involve this group for a quick survey and we report our experience. The distinct features of this method are the location where the survey takes place (the gas station) and the length of the interview (2 to 5 minutes). This place ensures that the people actually use cars and have driven for sometime before the interview. The time is determined due to the task (filling the car) and people typically do not have plans how to spend this time and are happy to use this spare time to answer questions.de_DE
dc.identifier.isbn978-3-86068-319-4en_US
dc.identifier.urihttps://dl.gi.de/handle/20.500.12116/7474
dc.language.isoende_DE
dc.publisherVerlag der Bauhaus-Universität Weimarde_DE
dc.relation.ispartofMensch & Computer 2007 Workshopbandde_DE
dc.titleGas station flash survey – A Method for interviewing driversde_DE
dc.typeText/Conference Paperde_DE
gi.citation.endPage45
gi.citation.publisherPlaceWeimarde_DE
gi.citation.startPage41de_DE
gi.conference.sessiontitleAutomotive User Interfacesde_DE
gi.document.qualitydigidocde_DE

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