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Perception of Social Costs of Digitalization: Profiling Top Managers, Middle Managers, and Front-line Employees

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dc.contributor.authorBogodistov, Yevgen
dc.contributor.authorSchwaiger, Antonia
dc.contributor.authorBeimborn, Daniel
dc.contributor.editorHelferich, Andreas
dc.contributor.editorPetrik, Dimitri
dc.contributor.editorStrobel, Gero
dc.contributor.editorPeine, Katharina
dc.date.accessioned2023-07-06T10:28:11Z
dc.date.available2023-07-06T10:28:11Z
dc.date.issued2023
dc.description.abstractAlthough information technology has become advanced in profiling users, we often offer this knowledge to marketing and forget that profiling is needed for information technology implementation itself. If digitalization is introduced in a firm, it may encounter internal resistance. Top managers, middle managers, and front-line employees may have different expectations with regard to digitalization initiatives in their firms. Having different visions of what digitalization is about may result in conflicts with regard to digital solutions selection and implementation and, consequently, lead to digitalization failure. In this paper, we look at differences in digitalization cost perception using a Discrete Choice Experiment. Based on our findings, we propose to approach firms by profiling top managers, middle managers, and front-line employees.en
dc.identifier.doi10.18420/icspm2023-006
dc.identifier.isbn978-3-88579-728-9
dc.identifier.issn1617-5468
dc.identifier.urihttps://dl.gi.de/handle/20.500.12116/41811
dc.language.isoen
dc.pubPlaceBonn
dc.publisherGesellschaft für Informatik e.V.
dc.relation.ispartof1st International Conference on Software Product Management 2023
dc.relation.ispartofseriesLecture Notes in Informatics (LNI) - Proceedings, Volume P-334
dc.subjectDigitalization
dc.subjectProfiling
dc.subjectDiscrete Choice Experiment
dc.subjectSocial Costs
dc.subjectSoftware Solutions Perception
dc.titlePerception of Social Costs of Digitalization: Profiling Top Managers, Middle Managers, and Front-line Employeesen
dc.typeText/Conference Paper
mci.conference.date03.-04. May 2023
mci.conference.locationFrankfurt am Main, Germany
mci.conference.sessiontitleRegular Research Papers
mci.reference.pages63-77

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P334 - 1st International Conference on Software Product Management