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Six sigma for analyzing market preferences

dc.contributor.authorFehlmann, Thomas
dc.contributor.editorPietsch, Wolfram
dc.contributor.editorKrams, Benedikt
dc.date.accessioned2019-01-17T13:38:59Z
dc.date.available2019-01-17T13:38:59Z
dc.date.issued2010
dc.description.abstractThe New Lanchester Theory links Business Objectives to market share using a transfer function, known from Six Sigma and Quality Function Deployment (QFD). The transfer function can effectively be used for prioritizing new features for software products. However, it is not easy to define this transfer function. This paper presents current practices and new opportunities for software marketing that arise from recent advances in Six Sigma theory.en
dc.identifier.isbn978-3-88579-272-7
dc.identifier.pissn1617-5468
dc.identifier.urihttps://dl.gi.de/handle/20.500.12116/19843
dc.language.isoen
dc.publisherGesellschaft für Informatik e.V.
dc.relation.ispartofVom Projekt zum Produkt. Fachtagung des GI-Fachausschusses Management der Anwendungsentwicklung und -wartung im Fachbereich Wirtschaftsinformatik (WI-MAW), Aachen, 2010
dc.relation.ispartofseriesLecture Notes in Informatics (LNI) - Proceedings, Volume P-178
dc.titleSix sigma for analyzing market preferencesen
dc.typeText/Conference Paper
gi.citation.endPage121
gi.citation.publisherPlaceBonn
gi.citation.startPage103
gi.conference.date01.-03. Dezember 2010
gi.conference.locationAachen
gi.conference.sessiontitleRegular Research Papers

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