Konferenzbeitrag
Small and Medium-Sized Enterprises and Large Enterprises: Worlds Apart?: An Initial Exploration of the Differences in Usability and UX Interests, Needs, Knowledge and Implementation
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2024
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Association for Computing Machinery
Zusammenfassung
German small and medium-sized enterprises (SMEs) are considered at risk of falling behind in digitalization. As SMEs are crucial to the German economy, there have been many recent government digitalization initiatives tailored to SMEs. Survey data from the digitalization project Mittelstand-4.0 Competence Center Usability" was analyzed to determine whether SMEs and large enterprises (LEs) differ in their interests, needs, knowledge, and implementation of usability, user experience (UX), and related topics, and to examine whether it is justified to limit digitalization programs to SMEs. The analysis revealed only minor differences: Agile approaches and the future of work are more prevalent in LEs than in SMEs. Furthermore, LEs were more likely to use events, in-house training and e-learning on usability and UX. Overall, however, the results indicate that SMEs and LEs have similar usability and UX interests and needs suggesting that both can benefit from usability and UX programs to drive digitalization."