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Timing of Smartphone Adoption in German Agriculture – Who are the Early Adopters?

dc.contributor.authorMichels, Marius
dc.contributor.authorBonke, Vanessa
dc.contributor.authorMußhoff, Oliver
dc.contributor.editorMeyer-Aurich, Andreas
dc.contributor.editorGandorfer, Markus
dc.contributor.editorHoffmann, Christa
dc.contributor.editorWeltzien, Cornelia
dc.contributor.editorBellingrath-Kimura, Sonoko
dc.contributor.editorFloto, Helga
dc.date.accessioned2021-03-02T14:37:22Z
dc.date.available2021-03-02T14:37:22Z
dc.date.issued2021
dc.description.abstractSmartphones suit several on-farm operational activities and farmers’ daily working routine very well due to their mobility, high computing power and ability to install (agricultural) apps as needed. However, no study has yet focused on factors affecting the timing of adoption. Understanding the timing of a technology adoption and identifying characteristics of early and late adopters is consequently of great relevance to further anticipate the innovation diffusion process. The aim of this study is therefore to analyze the timing of smartphone adoption by applying a tobit regression model to a data set of 207 German farmers collected in 2019. Regression results show that, among other factors, farmers’ age and risk attitude affect the timing of smartphone adoption.en
dc.identifier.isbn978-3-88579-703-6
dc.identifier.pissn1617-5468
dc.identifier.urihttps://dl.gi.de/handle/20.500.12116/35675
dc.language.isoen
dc.publisherGesellschaft für Informatik e.V.
dc.relation.ispartof41. GIL-Jahrestagung, Informations- und Kommunikationstechnologie in kritischen Zeiten
dc.relation.ispartofseriesLecture Notes in Informatics
dc.subjectsmartphone
dc.subjecttiming of adoption
dc.subjecttobit regression
dc.subjectagricultural app
dc.subjecttechnology adoption
dc.titleTiming of Smartphone Adoption in German Agriculture – Who are the Early Adopters?en
dc.typeText/Conference Paper
gi.citation.endPage216
gi.citation.publisherPlaceBonn
gi.citation.startPage211
gi.conference.date08.-09. März 2021
gi.conference.locationPotsdam, Online
gi.conference.sessiontitleGIL-Jahrestagung - Fokus: Informations- und Kommunikationstechnologien in kritischen Zeiten

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