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How does the role of a Product Owner relate to the role of a Software Product Manager?

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dc.contributor.authorToikkanen, Timo
dc.contributor.authorHyrynsalmi, Sami
dc.contributor.authorPaasivaara, Maria
dc.contributor.editorHelferich, Andreas
dc.contributor.editorPetrik, Dimitri
dc.contributor.editorStrobel, Gero
dc.contributor.editorPeine, Katharina
dc.date.accessioned2023-07-06T10:28:11Z
dc.date.available2023-07-06T10:28:11Z
dc.date.issued2023
dc.description.abstractIn the Scrum Guide, the Product Owner (PO) is defined as being accountable for maximizing the value of the product they are responsible for. Thus, a Product Owner shares many responsibilities with a Software Product Manager (SPM), who is defined as a role governing the creation of the highest possible value to the business from the product. Despite the vast popularity of Scrum and other software development methods based on it, the role of a Product Owner has not received much academic research yet. This study contributes to the literature by assessing the similarities and differences between Product Owners and Software Product Managers using exploratory semi-structured interviews with 16 Agile software professionals. The study shows that the concept of product value is not always evident to Product Owners responsible for maximizing it. In addition, we identify five Product Owner Scenarios. Depending on the Product Owner Scenario, Product Owners’ responsibilities overlap to a varying degree with Software Product Manager’s responsibilities defined in the ISPMA SPM framework. Overall, further work is required to clarify the role and responsibilities of a Product Owner in various types of real-life organisations.en
dc.identifier.doi10.18420/icspm2023-007
dc.identifier.isbn978-3-88579-728-9
dc.identifier.issn1617-5468
dc.identifier.urihttps://dl.gi.de/handle/20.500.12116/41812
dc.language.isoen
dc.pubPlaceBonn
dc.publisherGesellschaft für Informatik e.V.
dc.relation.ispartof1st International Conference on Software Product Management 2023
dc.relation.ispartofseriesLecture Notes in Informatics (LNI) - Proceedings, Volume P-334
dc.subjectProduct Owner
dc.subjectSoftware product Management
dc.subjectProduct Owner Scenario
dc.titleHow does the role of a Product Owner relate to the role of a Software Product Manager?en
dc.typeText/Conference Paper
mci.conference.date03.-04. May 2023
mci.conference.locationFrankfurt am Main, Germany
mci.conference.sessiontitleRegular Research Papers
mci.reference.pages79-92

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P334 - 1st International Conference on Software Product Management