The Balance Knowledge Management Model – an Approach to Anchor Sustainability in Mass Media by the Web Based Tool B°CON
| dc.contributor.author | Russ, Markus | |
| dc.contributor.author | Schulz, Werner F. | |
| dc.contributor.author | Kreeb, Martin | |
| dc.contributor.editor | Tochtermann, Klaus | |
| dc.contributor.editor | Scharl, Arno | |
| dc.date.accessioned | 2019-09-16T09:35:41Z | |
| dc.date.available | 2019-09-16T09:35:41Z | |
| dc.date.issued | 2006 | |
| dc.description.abstract | The research project “balance – sustainability goes mass media” examines, how the admittingness of the concept of sustainable development can be increased in a huge part of the population by placing it in mass media: how can the average consumer inhibitions against a sustainable lifestyle and management be overcome? As major instrument to the transfer of sustainability topics made of science, economics and society into mass media, a knowledge pool was conceived and implemented in shape of a web-based content database. The database B°CON fulfils the function of content providing and represents a platform, on which experts from the sustainability community and representatives of the mass media can come together on a virtual information market, and exchange their knowledge. | de |
| dc.description.uri | http://enviroinfo.eu/sites/default/files/pdfs/vol114/0177.pdf | de |
| dc.identifier.uri | https://dl.gi.de/handle/20.500.12116/27478 | |
| dc.publisher | Shaker Verlag | |
| dc.relation.ispartof | Managing Environmental Knowledge | |
| dc.relation.ispartofseries | EnviroInfo | |
| dc.title | The Balance Knowledge Management Model – an Approach to Anchor Sustainability in Mass Media by the Web Based Tool B°CON | de |
| dc.type | Text/Conference Paper | |
| gi.citation.publisherPlace | Aachen | |
| gi.conference.date | 2006 | |
| gi.conference.location | Graz | |
| gi.conference.sessiontitle | Environmental Awareness |