Investigating Innovation Diffusion in Gender-Specific Medicine: Insights from Social Network Analysis
| dc.contributor.author | Baum, Katharina | |
| dc.contributor.author | Baumann, Annika | |
| dc.contributor.author | Batzel, Katharina | |
| dc.date | 2024-06-01 | |
| dc.date.accessioned | 2024-10-30T15:27:30Z | |
| dc.date.available | 2024-10-30T15:27:30Z | |
| dc.date.issued | 2024 | |
| dc.description.abstract | The field of healthcare is characterized by constant innovation, with gender-specific medicine emerging as a new subfield that addresses sex and gender disparities in clinical manifestations, outcomes, treatment, and prevention of disease. Despite its importance, the adoption of gender-specific medicine remains understudied, posing potential risks to patient outcomes due to a lack of awareness of the topic. Building on the Innovation Decision Process Theory, this study examines the spread of information about gender-specific medicine in online networks. The study applies social network analysis to a Twitter dataset reflecting online discussions about the topic to gain insights into its adoption by health professionals and patients online. Results show that the network has a community structure with limited information exchange between sub-communities and that mainly medical experts dominate the discussion. The findings suggest that the adoption of gender-specific medicine might be in its early stages, focused on knowledge exchange. Understanding the diffusion of gender-specific medicine among medical professionals and patients may facilitate its adoption and ultimately improve health outcomes. | de |
| dc.identifier.doi | 10.1007/s12599-024-00875-6 | |
| dc.identifier.issn | 1867-0202 | |
| dc.identifier.uri | http://dx.doi.org/10.1007/s12599-024-00875-6 | |
| dc.identifier.uri | https://dl.gi.de/handle/20.500.12116/45334 | |
| dc.publisher | Springer | |
| dc.relation.ispartof | Business & Information Systems Engineering: Vol. 66, No. 3 | |
| dc.relation.ispartofseries | Business & Information Systems Engineering | |
| dc.subject | Diffusion of innovations | |
| dc.subject | Gender-specific medicine | |
| dc.subject | Health data | |
| dc.subject | Social network analysis | |
| dc.subject | ||
| dc.title | Investigating Innovation Diffusion in Gender-Specific Medicine: Insights from Social Network Analysis | de |
| dc.type | Text/Journal Article | |
| mci.reference.pages | 335-355 |