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Usability Readiness of German Software SMEs – Three Segments and their Characteristics

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dc.contributor.authorWerder, Karlde_DE
dc.contributor.authorHaake, Phillipde_DE
dc.contributor.authorMädche, Alexanderde_DE
dc.contributor.editorButz, Andreasde_DE
dc.contributor.editorKoch, Michaelde_DE
dc.contributor.editorSchlichter, Johannde_DE
dc.date.accessioned2017-11-22T14:55:41Z
dc.date.available2017-11-22T14:55:41Z
dc.date.issued2014
dc.description.abstractGerman small-and-medium sized software companies are facing an increasing pressure by their users with regards to usability expectations. While some software companies still heavily emphasize functional aspects of their products, others have identified the potential of usability to differentiate themselves. The study has an exploratory nature and employs cluster analysis to investigate responses of German SME software companies with a specific focus on usability. We identify three segments of companies, i.e. Usability Sleeper, Usability Executers and Usability Performers. While the first perform worst, the Usability Executers show high usability readiness with regard to software development (SD) processes. Usability Performers further separate themselves through higher employees’ expertise. Subsequent analysis of these sub-segments reveals that business sector and management support are key differentiators amongst them. For practitioners the results presented in this paper describe the characteristics of SME software companies in Germany with mature usability.de_DE
dc.identifier.isbn978-3-11-034448-6de_DE
dc.identifier.urihttps://dl.gi.de/handle/20.500.12116/7543
dc.language.isoende_DE
dc.publisherDe Gruyter Oldenbourgde_DE
dc.relation.ispartofMensch & Computer 2014 - Tagungsbandde_DE
dc.subjectuser-centeredde_DE
dc.subjectsoftware developmentde_DE
dc.subjectusabilityde_DE
dc.subjectAgile Entwicklung und Usabilityde_DE
dc.titleUsability Readiness of German Software SMEs – Three Segments and their Characteristicsde_DE
dc.typeText/Conference Paperde_DE
gi.citation.endPage194
gi.citation.publisherPlaceBerlinde_DE
gi.citation.startPage185de_DE
gi.conference.sessiontitleMCI/CSCW 7de_DE
gi.document.qualitydigidocde_DE

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Tagungsband MuC 2014