Huber, Michael J.Leimeister, Jan MarcoKrcmar, HelmutKain, SaskiaStruve, DoreenWandke, Hartmut2017-11-222017-11-222009978-3-8325-2181-3https://dl.gi.de/handle/20.500.12116/7185In the field of Open Innovation, virtual communities set up by companies in order to integrate customers into their innovation process are a new and promising instrument. As there is actually a lack of systematic approaches for designing these communities, in this paper, we propose a pattern based two-step model, which enables non-intuitive design choices for virtual communities for innovations.enText/Conference Paper