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Game of TUK: deploying a large-scale activity-boosting gamification project in a university context

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2020

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ACM

Zusammenfassung

We present Game of TUK, a gamified mobile app to increase physical activity among students at TU Kaiserslautern. The scale of our project with almost 2,000 players over the course of four weeks is unique for a project in a university context. We present feedback we received and share our insights. Our results show that location-based activities in particular were very popular. In contrast, mini-games included in the app did not contribute as much to user activity as expected.

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Müller, Julia; Sprenger, Max; Franke, Tobias; Lukowicz, Paul; Reidick, Claudia; Herrlich, Marc (2020): Game of TUK: deploying a large-scale activity-boosting gamification project in a university context. Mensch und Computer 2020 - Tagungsband. DOI: 10.1145/3404983.3410008. New York: ACM. pp. 169–172. MCI: Short Paper (Poster). Magdeburg. 6.-9. September 2020

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