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Automatic detection of good and bad usability in web forms using eye-tracking-data

dc.contributor.authorSchmittgen, Andrea
dc.contributor.editorMarky, Karola
dc.contributor.editorGrünefeld, Uwe
dc.contributor.editorKosch, Thomas
dc.date.accessioned2022-08-30T10:27:47Z
dc.date.available2022-08-30T10:27:47Z
dc.date.issued2022
dc.description.abstractAn established method for detecting usability problems is the analysis of user gaze behavior with an eye-tracker. These studies require a significant amount of time and effort to evaluate the data. An automated detection of good and bad usability in recorded user data can support usability experts in eye-tracking evaluation and reduce the effort. In the present work, suitable eye-tracking metrics are presented that correlate with the quality of usability. A quantitative A/B-user-study with eye-tracking was conducted which recorded gaze behavior of 30 subjects filling out a web form. The web form was designed in such a way that each form page was available as a good and bad variant according to known usability guidelines. The results confirm a significant correlation between the eye-tracking metric visits to an AOI and the usability. The eye-tracking metrics number of fixations within an AOI and duration of fixations within an AOI also correlate with the quality of usability. No correlation could be confirmed for the time of first fixation within an AOI.de
dc.identifier.doi10.18420/muc2022-mci-src-415
dc.identifier.urihttps://dl.gi.de/handle/20.500.12116/39109
dc.language.isode
dc.publisherGesellschaft für Informatik e.V.
dc.relation.ispartofMensch und Computer 2022 - Workshopband
dc.relation.ispartofseriesMensch und Computer
dc.subjectusability
dc.subjecteye-tracking
dc.subjectgaze detection
dc.subjectgaze metrics
dc.subjectweb form
dc.titleAutomatic detection of good and bad usability in web forms using eye-tracking-datade
dc.typeText/Workshop Paper
gi.citation.publisherPlaceBonn
gi.conference.date4.-7. September 2022
gi.conference.locationDarmstadt
gi.conference.sessiontitleMCI-SRC: Student Reserach Challenge
gi.document.qualitydigidoc

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