Logo des Repositoriums
 

Nutzung von Kundendaten zur Minimierung des Forderungsausfallrisikos im Distanzhandel

Kurzanzeige
dc.contributor.authorRaab, Peter
dc.contributor.authorSiegl, Marcus
dc.date.accessioned2018-01-16T08:55:12Z
dc.date.available2018-01-16T08:55:12Z
dc.date.issued2007
dc.description.abstractUsing Customer Data to Minimize the Risk of Default in Distance Selling. In distance selling, customers and merchants get together in an anonymous way — at least for the first contact. Merchants have to form an opinion about the credibility of their customers to reduce the risk of defaults to a minimum. Various mechanisms to prevent such risks are known from the banking and insurance industry, e.g. consumer scoring, which is normally based on internal and external data about the credibility and buying patterns of customers. The focus of this article is on customer data with so called negative attributes as well as the ‘value’ of additional data (in particular Marketing data with so called positive attributes). There, especially the area of conflict between the economic necessity from the merchant’s perspective and resulting limitation of informational self-determination of the customer will be discussed.
dc.identifier.pissn1861-8936
dc.identifier.urihttps://dl.gi.de/handle/20.500.12116/12649
dc.publisherSpringer
dc.relation.ispartofWirtschaftsinformatik: Vol. 49, No. 1
dc.relation.ispartofseriesWIRTSCHAFTSINFORMATIK
dc.subjectBonität
dc.subjectConsumer Scoring
dc.subjectCredit Worthiness
dc.subjectForderungsausfallrisiko
dc.subjectNegative Information
dc.subjectNegativmerkmale
dc.subjectPositive Information
dc.subjectPositivmerkmale
dc.subjectRisk of Bad Debts
dc.subjectVerbraucher-Scoring
dc.titleNutzung von Kundendaten zur Minimierung des Forderungsausfallrisikos im Distanzhandel
dc.typeText/Journal Article
gi.citation.endPage41
gi.citation.startPage34

Dateien

Sammlungen

Wirtschaftsinformatik 49(1) - Februar 2007